Russian Video Portals

The Internet industry in Russia is growing as fast as in many developed countries (USA, Great Britain, Germany), or maybe even faster. This is driven by many factors: a huge audience, broadband adoption and electronic commerce. Web projects in Russia are often following the trend of their Western counterparts. This was discussed at the recent TechCrunch Moscow 2010 conference. As the audience here is largely Russian rather than English-speaking, most major Internet video projects have their Russian implementation. This is unlikely to happen in most of European countries, since the native audience is not so large there and the costs of acquiring rights to the content most probably will not pay off (Hulu model). In this article, we are going to discuss Runet’s largest online video projects. Continue reading